[cmplz-document type="cookie-statement" region="eu"]

Privacy Policy

Last updated: [12/11/2025]

At Borgvardt Watches We protect your personal data and respect your privacy. This privacy policy explains what data we collect, how we use it, and what rights you have as a customer and visitor to our website.

1. Data controller

Borgvardt Watches
Email: info@borgvardt-ur.dk
Online store: www.borgvardt-ur.dk

We are the data controller for the processing of your personal data.

2. What personal data do we collect?

We collect and process the following types of information:

2.1. Information you provide yourself

  • Name

  • Address

  • Phone number

  • Email address

  • Payment information (not stored by us, but by our payment providers)

  • Order and delivery information

  • Enquiries via contact form, email or social media

2.2. Automatically collected information

When you visit our website, we may collect:

  • IP address

  • Browser information

  • Cookies

  • Visitor statistics (via Google Analytics, Meta Pixel, or similar)

3. Purpose of collection

We process the information in order to:

  • Complete your purchases and deliver goods

  • Handling complaints, returns, and customer service

  • Improve our website and marketing

  • Send newsletters if you have given your consent

  • Comply with accounting and legal obligations

4. Legal basis for processing

The processing of your personal data is based on the following:

  • Performance of a contract (purchase of goods)

  • Your consent (newsletters and marketing)

  • Legitimate interest (website analysis and marketing)

  • Legal obligation (accounting rules, etc.)

5. Storage of information

We store your information for as long as necessary for the purpose, including:

  • Accounting records: 5 years after the financial year (mandatory)

  • Customer information: Until the purpose is fulfilled

  • Consent to marketing: Until you withdraw your consent

6. Sharing of personal data

We only share information with:

  • Payment providers (e.g., Stripe, Shopify Payments, PayPal)

  • Freight carriers (e.g., GLS, PostNord, UPS)

  • IT and hosting providers

  • Marketing and analytics platforms (e.g., Google Analytics, Meta Ads – only if you have accepted cookies)

We sell never your personal data to third parties.

7. Cookies

We use cookies to improve the user experience, analyze traffic, and target ads.
You can change or withdraw your consent at any time via the cookie settings on our website.

8. Your rights

Under the GDPR, you have the following rights:

  • Right to access the information we hold about you

  • Right to rectification

  • Right to erasure

  • Right to restriction of processing

  • Right to data portability

  • Right to object

  • Right to withdraw consent

To exercise your rights, please contact us at info@borgvardt-ur.dk.

9. Security

We have technical and organizational security measures in place to protect your information from unauthorized access, loss, and misuse.

10. Transfer to third countries

In certain cases, data may be transferred to countries outside the EU/EEA (e.g. if we use US services such as Meta or Google). The transfer will only take place if there is an adequate level of protection, e.g. through the EU's standard contractual clauses.

11. Changes to the Privacy Policy

We may update this privacy policy from time to time. The latest version will always be available on our website.

12. Contact

If you have any questions about this privacy policy or wish to exercise your rights, please contact us at:

Borgvardt Watches
Email: info@borgvardt-ur.dk
Web: www.borgvardt-ur.dk